Why Women Are the New Key Drivers of Economic Growth
Women continue to be a driving force for economic growth through their increasing purchasing power and rising presence in the workforce.
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SubscribeWomen continue to be a driving force for economic growth through their increasing purchasing power and rising presence in the workforce.
By 2028, women will own 75% of the discretionary (US) spending. —Nielsen
In 2009, women accounted for about $20 trillion in annual consumer expenditure, making them a more substantial potential market than both China and India put together. Harvard Business Review, 2023.